Matthew Sawyer
An American business and marketing strategist, author, and teacher. Matthew is known for rejuvenating four well-known brands and launched dozens of successful consumer and B2B products for both domestic and international companies.
Matthew has won several prestigious awards, including Gold and Silver “EFFIES” for most effective advertising. The Wall Street Journal recognized him for innovative use of Google search marketing. While at Snapple Beverages, BrandWeek named him as a leading “Brand Builder.”
Matthew has spoken at events in Asia, Europe, and North America. In December 2024, he was interviewed on stage by a Financial Times’ editor at FT Live "Investing in America" Summit about best practices for businesses trying to enter the United States.
Matthew is an Adjunct Professor at Columbia University and he teaches graduate courses on marketing and business strategy at New York University.
His book, Make It In America - How International Companies and Entrepreneurs Can Successfully Enter and Scale in U.S. Markets, was published by Wiley in December 2022. It will be used in a new course “Navigating U.S. Business for International Professionals” at NYU School of Professional Studies starting March 2025.
Marcela Miguel Berland
Marcela M. Berland is the founding President and CEO of Latin Insights and an important member of the USAccelerator team.
Marcela is an internationally recognized leader who has built a strong reputation as a trusted advisor and strategist, and is widely considered an expert in crisis management, strategic communications and public affairs. She leverages consumer insights, market trends, and emerging technologies to conceive innovative and actionable strategies for corporate and political clients.
Marcela is a 2021 Forbes Next 1,000 honoree. The award celebrates bold and inspiring entrepreneurs. She received the 2022 Entrepreneur of the Year Award by LIDE and the 2022 WEES leadership award. Marcela is also an Adjunct Professor at NYU.
She has appeared frequently on CBS News, CNN en Español, NY1 News, Channel 12 News, and other media networks.
From 1982 to 1989, she was a Professor of Political Science and a founder and Director of the Center of U.S. Studies at the Catholic University of Argentina in Buenos Aires. Marcela completed an Executive Program at the Business Graduate School at Stanford University sponsored by LBAN, she also holds a Licenciatura Summa Cum Laude in Political Science and International Relations from the Catholic University of Argentina where she received a Fulbright Scholarship; a Delta Kappa Gamma Scholarship and a Monica Mourier de Archibal Scholarship to study in the US. She holds a Master’s Degree in Public Policy and Survey Research from the University of Connecticut.
Marcela is an Advisory Board member of the Pan-American Development Foundation (PADF), a member of LBAN (Latino Business Action Network), and a Board member of WEF Caribbean (Women Economic Forum).